Roofing Contractor GHL Snapshot

1. DD-01

   1 AI Receptionist

   Fitted asAI Receptionist

   After a hailstorm the phones ring for four days straight, and none of it goes to voicemail: address taken, damage described, inspection written into the schedule, in Spanish if needed.

   Fault

   Hail passes at four. The phones run for four days and every crew is on a roof for all of them.

   Fix

   Answers every storm call aloud, switches to Spanish when the caller does, takes the address, the roof age and whether water is coming in tonight, then books the inspection.

   Payback

   Sixty storm calls, fourteen missed, one in five a tear off. The calls you stop losing clear the crate on the first day of the front.

2. DD-02

   1 AI Chatbot

   Fitted asAI Chatbot

   Homeowners posting on your Facebook page after a storm receive an answer inside seconds, including what a free inspection covers and whether their deductible question is worth a call.

   Fault

   Shingle against metal at nine at night. Deductible questions at ten. Both land in the Facebook inbox.

   Fix

   Answers material, warranty, deductible and finance in seconds across the site, Messenger and SMS, then hands over a booked inspection.

   Payback

   Six conversations a week, one booking. On a residential re roof that conversation is worth several crates.

3. DD-03

   AI Studio website

   Fitted asProfessional Website

   Storm damage, full replacement, repair and gutter pages built to rank locally, plus a canvassing capture form designed for a phone screen at the front door.

   Fault

   Eleven at night, after the storm. What they find is one contact box on a site last touched at the rebrand.

   Fix

   Ships as a page for hail, a page for a full tear off, a page for the leak over the porch, and a knock list form a crew chief can fill in one handed on a driveway.

   Payback

   One more hail enquiry a week turned into an inspection, signed at one in four. That is a re roof a month against a single purchase.

4. DD-04

   Funnels

   Fault

   A homeowner with an insurance file already open is asked the same opening question as somebody who has noticed a damp patch on a ceiling.

   Fix

   Sends claim traffic down a path that asks for the policy and the adjuster, and everything else down one that asks for a photograph and a postcode.

   Payback

   Claim files carry supplement value a cash repair never will. Routing them properly earns the crate back in one season.

5. DD-05

   Forms and surveys

   Fault

   Name and how can we help. Every callback then opens with twenty questions already answered elsewhere.

   Fix

   Takes roof age, storey count, driveway access, active water and photographs before anybody dials.

   Payback

   Five minutes of triage off forty storm month enquiries. Three hours back on the office phone, spent scheduling crews.

6. DD-06

   Pipelines

   Fault

   Inspected, quoted, with the adjuster, signed. All four states live in one inbox, so nothing can be forecast.

   Fix

   Sets a board matching how a roof sells and moves the follow up from the stage rather than from memory.

   Payback

   One five figure file pulled out of the adjuster stage each month. That is worth more than the visibility costs.

7. DD-07

   Workflows

   Fault

   Open bid follow up is a sticky note owned by a sales manager who is also running a crew.

   Fix

   Runs three clocks at once: the estimate that needs a nudge on day four, the supplement waiting on photographs, and the deposit that releases a crew date.

   Payback

   Twelve proposals chased instead of three. One extra signature a month at tear off margin answers itself.

8. DD-08

   Appointment reminders, confirmations and no-show recovery

   Fitted asSmart Appointment System + AI Outbound Caller

   Inspection slots confirm themselves, remind at twenty-four hours, one hour and fifteen minutes, and a homeowner who misses the window is contacted again before the crew has left the street.

   Fault

   Forty minutes out. Nobody home. The slot, the fuel and the hour all gone together.

   Fix

   Gives an arrival window instead of a time, nudges the night before, and reoffers the same day when the driveway is empty. The recovery flow is designed around seventy percent.

   Payback

   One windscreen trip saved a week at your cost of a truck hour. That clears the crate long before the season does.

9. DD-09

   Nurture campaign

   Fitted asDatabase Reactivation

   Six months after an inspection with no contract signed, the calling campaign reopens the file with a fresh assessment offer, because a hail file rarely closes on its own.

   Fault

   Last season's unsigned inspections age in a spreadsheet until the homeowner forgets the company name.

   Fix

   Wakes quiet files on a real interval with a fresh assessment offer, because a hail file rarely closes by itself.

   Payback

   Two hundred old inspections, a tenth reached, four booked. At roofing tickets that campaign dwarfs everything else in the crate.

10. DD-10

    Review automation

    Fitted asReview Harvesting + Review Automation

    Once the last shingle is down and the driveway is swept clean, the review request fires on its own, direct to Google, while the new roof is still being admired.

    Fault

    Twenty years of roofs on the ground. A profile that reads like April.

    Fix

    Fires once the magnet has been run and the skip has gone, not at invoice, then follows twice and stops.

    Payback

    A stronger local profile lifts enquiries that already arrive. One extra signed roof a quarter beats any ad account.

11. DD-11

    Seasonal automation

    Fitted asLifetime Nurture Campaigns

    Annual free inspections after a storm season, gutter cleaning offers, warranty check-ins at year one and five, plus a street referral bonus for the neighbours who watched the work.

    Fault

    Past customers hear from you when a truck is already on their street. The gutter work goes to whoever knocks.

    Fix

    Wakes up after every named storm, again when the trees drop, and once more on the anniversary of an install while the guarantee still means something.

    Payback

    Four hundred past roofs, two percent, eight small jobs on streets already known. Margin without buying a lead.

12. DD-12

    Custom values

    Fault

    Rebranding means opening forty emails to change one phone number. One always keeps the old one.

    Fix

    Holds the company name, radius, warranty length, finance partner and after hours number as tokens every message picks up.

    Payback

    Twenty minutes instead of an afternoon on the next account. On a two brand operation that decides whether the crate gets used at all.

13. DD-13

    Custom fields

    Fault

    Roof age, carrier and claim number go in a notes box. Nothing segments and nothing triggers.

    Fix

    Sets structured fields for roof age, carrier, claim number, deductible and storm date, which is what lets the claim path behave differently.

    Payback

    Carrier and claim date as fields make supplement chasing possible. One recovered supplement covers the purchase.

Every payback line is an illustration to put your own numbers into, not a measured result. We do not publish conversion figures, and the only performance targets anywhere on this site are the seventy percent no-show recovery the flow is designed around and five to ten reviews a month.